Communications Manager - Events, Elsbethen
Client: Red Bull
Location: Salzburg, Austria
Job Category: Other
EU work permit required: Yes
Job Reference: 6d6294092446
Job Views: 1
Posted: 02.05.2025
Expiry Date: 16.06.2025
Job Description:
Ready to shape the narrative and elevate our brand through strategic storytelling?
Join our General Sports and Events Media Network Team in Salzburg, Austria, and lead the charge in connecting with audiences through authentic, impactful content!
Responsibilities:
* Develop and lead strategic communication tactics to craft engaging stories that connect with both new and existing consumers. Drive brand attribution through authentic content tied to Sports Marketing Events and initiatives, collaborating with Programming, Social, and Content teams to shape strategies. Ensure effective messaging across third-party and owned media channels to keep Red Bull relevant and impactful.
* Support the creation of the General Events strategic earned media plans, building year-round campaigns that engage consumers around the events portfolio. Translate Sports Marketing events into compelling media products, identifying content opportunities in collaboration with Sports Marketing and Media Network teams.
* Lead activation plans for General Events initiatives, creating differentiated content that drives growth across earned, managed, and owned channels. Define strategies for each event, setting goals, tactics, and milestones to amplify brand impact.
* Build relationships with key markets, coaching local teams and sharing knowledge to foster development. Support high-potential opportunities to make events more appealing globally. Act as the main contact for local markets and HQ to enhance media impact and content strategy.
* Require 5+ years of experience in Communications, PR, or Marketing within a media-led company.
* Strong understanding of the global media landscape, current trends, and proven success in securing brand reach through earned media.
* Excellent project management, presentation skills, and proficiency in PowerPoint.
* Fluent in English; additional languages are a plus.
* Team-player with effective communication skills in a multilingual, multicultural environment.
* Willingness to travel 20-30%.
About Red Bull:
Since 1987, Red Bull has been driven by innovation and a pioneering spirit, creating a new product category with energy drinks. Our entrepreneurial mindset guides us to chase potential and foster a dynamic work environment.
Our Values:
* Find your meaning: Use your strengths to achieve your purpose and contribute value.
* Freedom & Responsibility: Take ownership of your work and enjoy the freedom to innovate.
* Mastery: Love what you do, challenge yourself, and turn talents into strengths.
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