- Relevant skills and experience will be listed so you know why those jobs are a match## Job DescriptionAstraZeneca is one of the world's leading biopharmaceutical companies focused on the discovery, development and commercialization of prescription drugs. We have mainly focused on the following therapeutic areas: cardiovascular, kidney and metabolism, oncology, respiratory tract, inflammation and autoimmune diseases. Millions of patients worldwide benefit from our innovative medicines and we are also active in over 100 countries. As an Austrian sales company, we set new, creative standards in market cultivation and strive for scientific leadership in the domestic market.As **Brand Manager COPD & Biologics** you can contribute your ideas and skills with enthusiasm and competence to improve patients' lives in the fields of **COPD.****Your tasks**As Brand Manager you will drive the commercialization of two brands in Austria by developing and implementing the marketing strategy and operational marketing mix and tactics to achieve the brand ambition by delivering strong sales growth.* Be the product-, competitor- and market-expert for two brands.* Lead one established brand and lead all launch-activities for a new brand which will enter the market in 2027.* Analyzing market data and competitive dynamics, building long-range forecasts for our brands. This includes leading the MTP process together with the Franchise Lead for each brand in the portfolio.* Align the global strategic brand plans with local customer & market insights in order to develop tailored and successful local brand strategy, brand messages and tactical plans.* Development of content strategy and leading execution of multi-channel Marketing mix and rolling out key projects developed with cross-functional input including promotional material, congress activity, events for HCPs etc.* Drive Omni-channel campaigns while taking into consideration various channels 360 view (F2F, Digital, printed material with focusing on routing offline to online via QR codes & short links)* Develop and manage execution of a measurement plan for each brand in portfolio. Presenting regularly our business results vs. budget/KPIs, market understanding and insights to Senior business leaders at all levels in the organization* Plan marketing spend to ensure minimal variance vs budget* Close collaboration with Sales Force to better understand their needs and develop appropriate strategy, guidance, training, and support for their benefit* Follow and share digital trends within and out of pharma. Identify scale up projects from other markets, implement, and share best practices.**Your profile*** Experience in Marketing or Sales* Experience in the pharmaceutical industry is a strong plus* Good strategic and analytical qualities* Hands-on experience in implementing delivering marketing campaigns with digital assets/channels.* Good project management skills* Excellent ability to work in a team and experience in building networks* Exceptional communication skills* Open mindset to break new ground to drive business growth* Open to learning, feedback and coaching* Fluent in both German and English, with the ability to communicate effectively in both languages* Able to showcase patient centricity in keeping the patient at the forefront of every interaction* MS Office skills**We offer*** A starting salary from € 81,964 annual gross. Depending on qualifications and experience, an overpayment is possible. Participation in the company's success through bonus payments is a matter of course, as are company cars and company mobile phones.* Extensive social benefits, in the form of company pension and supplementary insurance* Flexible working hours, as well as the possibility to use the hybrid form of work* Individual development opportunities* Environmentally conscious company that has the ambition to become climate-neutralA career with us is much more than just a job. It is the opportunity to take responsibility for helping to shape a present and future worth living in our society. At AstraZeneca, we believe in the potential of our people and develop them beyond what they thought possible. We use their skills and passion by actively supporting them in figuring out what they can achieve, no matter where they start with us.**Date Posted**04-Feb-2026**Closing Date**AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.## Get MatchedUpload your resume and see jobs that match your skills and experience### Popular Skills of Previous Hires* Brand Strategy* Key Account Management* Digital Marketing* Business Planning* Marketing* Sales### Job titles of previous hiresBrand ManagerMarketing ManagerAssistant Brand ManagerSenior Brand ManagerSenior Marketing Manager## Career benefits### Aligned to performanceOur approach is designed to stimulate our commercial growth, scientific advancement, collaboration and personal development.### BalancedOur benefits offering is flexible where possible, empowering you to choose the benefits that work for you.### HolisticWe aim to reward everything you do here and value you for the contributions and unique insights you'll bring.### SustainableWe build reward practices to be sustainable and affordable for the business, now and into the future.# Our PhilosophyAstraZeneca is a global, science-led, patient-focused pharmaceutical company committed to excellence in the research, development and commercialisation of prescription medicines. With approximately 90,000 people in 85 countries, our aim is simple: to unlock the power of what science can do, for people, society and the planet. From Clinical Development, Regulatory and Medical Affairs to Finance, IT, Digital, Manufacturing and Supply, the opportunities to make an impact are limitless. Our workforce reflects the diversity of the patients we serve – it is embedded in everything we do. We're at our best and most creative when we seek out different perspectives, experiences and strengths. At AstraZeneca, you'll have the chance to grow your abilities, skills and knowledge constantly in a place that never stands still. Discover why we're a great place to work and see what science — and you — can do.
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