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We are currently looking for an enthusiastic Senior Digial Marketing Manager (f/m/d) to drive growth of our Real Money Gaming Platforms. As a member of the Marketing Team you will be in charge of B2C user acquisition activities for dedicated brands. Through managing internal and external marketing campaigns you will substantially contribute to the growth of the customer base.
Campaign management
* Promote the platform through an omnichannel strategy, involving both online and offline channels. Online channels represent about 80% of the budget
* Online channels: Creating, monitoring and analyzing digital campaigns, including channels, such as Google, Bing, and Facebook as well as app marketing with the main goal of lead generation and customer acquisition. Analyze performance and marketing KPIs, to define actions
* Offline channels: Coordinating the creation of a yearly TV spot in close collaboration with the involved stakeholders. Media planning and buying. Leveraging our sponsorships for user acquisition
* Work on the marketing- and brand-strategy in close collaboration with internal stakeholders. Define the opportunities, the challenges, and the direction of the brand
* Define the budget and the axis of investment
* Contribute to the overall brand impact
* Cross functionally collaborate with other departments and different level of stakeholders
* Work closely with the user acquisition team to develop new strategies and align on a team level
* Collaborate with various teams such as Customer Relationship Management, Design & Content, Business Intelligence, etc.
* Active steering of external agencies (media creation, SEA, paid social)
Your profile
* Completed higher education in marketing or communications
* At least 3-5 years of experience in a similar position (acquisition/lead generation) in an agency- or B2C e-commerce environment
* Hands-on experience in managing digital campaigns on an operative level
* Numbers driven, analytical skills and understanding of online/mobile KPIs
* Self-dependent and structured working style with a high sense of responsibility
* Ability to work on multiple projects at the same time
* Football knowledge/interest is a plus
* Excellent communication and negotiation skills in English
* German language skills are an advantage
Our offer
* Flexible working hours, hybrid work model, and a healthy work-life balance culture
* Training budget to support your personal and professional growth
* Daily fresh fruits, a wide selection of teas, fair trade coffee, and an in-house canteen at our Vienna HQ
* Subsidized public transportation, plus access to pool e-bikes and e-cars for both business and personal use
* On-site fitness room, MyClubs app points, along with fun sport- and company events
* A wide range of local employee discounts, offers, and healthcare benefits
* We are proud to offer a competitive base salary range of 57.000 - 64.000 EUR gross/year (paid in 14 salaries), thoughtfully designed to align with industry standards, taking into consideration the candidate's qualifications, skills, and relevant experience
About Greentube
Greentube GmbH, the global interactive unit of NOVOMATIC, is a leading developer and supplier of iGaming solutions. Greentube is a wholly-owned subsidiary of the NOVOMATIC Group, one of the biggest producers and operators of gaming technologies and one of the largest integrated gaming companies in the world. Greentube’s industry leading omni-channel technology allows the convergence of online, mobile and land-based games. The well-diversified product portfolio includes Classic Slots, Table Games, Live Dealer Gaming, AWP Reloaded Slots, Server-Based Gaming, Social Casino Gaming, Bingo and more.
Greentube GmbH
www.greentube.com
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing
* Industries
Computer Games
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