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Digital marketing manager (20-30 hours/week)

Wien
Imagetwin
Marketing Manager
€ 38.000 pro Jahr
Inserat online seit: 14 August
Beschreibung

At Imagetwin, we’re a young, diverse, and driven startup on a mission to fight image manipulation, plagiarism, and fabrication in scientific research. Our AI-powered SaaS solution is already helping thousands of researchers, publishers, and universities detect image-related fraud and uphold the integrity of their work.

Now, we’re looking for a passionate Digital Marketing Manager to help us tell that story to the world — someone who’s excited to shape a brand with purpose, drive real impact in the scientific community, and grow with an inclusive and supportive team.


Tasks

* Strategy Development: Design and implement a marketing strategy to build brand awareness, drive website traffic, and acquire customers in academia and publishing.
* SEM: Build and manage paid search campaigns (Google Ads, LinkedIn, etc.) from end-to-end to drive targeted traffic & maximise ROI.
* Social Media & Content Creation: Develop and execute social media strategies, and collaborate with external partners to create content (e.g., blog posts, video workshops).
* CRM & Email Marketing: Manage CRM systems and execute email newsletters, feature updates and campaigns.
* SEO: Apply a solid understanding of SEO fundamentals to support organic growth, with general knowledge of on-page, content, and basic technical optimisation.
* Public Relations: Establish and maintain media relationships, coordinate press releases and other communications.


Requirements

* Experience: 3+ years in marketing, preferably within a startup or agency, with expertise across SEM, social media, email marketing, and content. A strong grasp of websites and SEO will be highly regarded.
* Skills: Strong understanding of the holistic digital marketing landscape, with expertise in analytics tools (Google Analytics, Search Console). Confident using data to extract insights and optimise marketing efforts.
* Writing Skills: Strong writing ability across formats, from social media and website copy to blog posts and email campaigns.
* Language: English proficiency at native speaker level
* Creativity: Ability to think outside the box and create compelling, original content that drives engagement.
* Industry Knowledge (a plus): Exposure or experience in the academic, research, or publishing space is a plus.


Benefits

* A yearly gross salary ranging from €33,500 to €42,500 (for 30 hours/week), based on qualifications and experience.
* Hybrid work (office/remote) and flexible working time with no core hours.
* A centrally located office with many perks, including cake days, gym access, free tea/coffee, and yoga lessons.
* Regular team social events, including pub quiz nights and more.
* You truly make a difference: your work will enhance the quality of research.

Interested in joining us? We’d love to hear from you.

#J-18808-Ljbffr

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