We are looking for a creativeDirector of Communicationsto join our team at Rosewood Schloss Fuschl. You will play a pivotal role in shaping the hotel’s narrative, elevating its global visibility, and protecting its esteemed reputation. This leader drives strategic communications with a focus on storytelling rooted in Austrian culture, craftsmanship, and the legacy of Schloss Fuschl.
Essential Duties and Responsibilities:
* Develop and execute an annual communications strategy that reflects the unique identity of Rosewood Schloss Fuschl and aligns with Rosewood’s brand philosophy of A Sense of Place®.
* Elevate the hotel’s positioning through curated storytelling around wellness, gastronomy, nature, culture, and the castle’s historic heritage.
* Serve as the guardian of the hotel’s voice, ensuring all messaging is refined, authentic, and globally consistent.
* Cultivate strong relationships with top-tier media across luxury, travel, culture, lifestyle, gastronomy, and business segments.
* Oversee and evolve the digital narrative of Rosewood Schloss Fuschl across social channels, ensuring storytelling that reflects the beauty of the property and its surroundings.
* Curate high-quality visual and written content that captures the hotel’s craftsmanship, culinary artistry, and guest experiences.
* Lead the creation of all communication materials including press releases, media kits, fact sheets, newsletters, and brand stories.
* Drive communication strategies around on-property events, culinary showcases, seasonal activations, and cultural programming inspired by Salzburg and the Salzkammergut region.
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