Company Description
Doka – an innovative and reliable partner in the construction industry. For over 150 years.
As a leading provider of formwork and scaffolding solutions, we understand the challenges our customers face. Our more than 9,000 employees in 58 countries and 160 locations on 5 continents go the extra mile with passion and dedication. Various construction projects worldwide are proof of this. Realize your potential in a supportive, high-performance work environment that is focused on continuous growth. Let's shape the future together.
We make it work.
Job Description
We are looking for a strategic marketing professional who can translate business goals into impactful, data-driven marketing strategies. In this role, you will collaborate closely with cross-functional teams across the organization, drive digital transformation initiatives and shape how our brand positions itself in a rapidly evolving environment.
Your Key Responsibilities
* Develop integrated marketing strategies that enable measurable business growth.
* Collaborate with Product Management, Design & Communications to create targeted digital campaigns.
* Lead go-to-market strategies for new products and services together with regional teams.
* Use data and analytics to track performance and continuously optimize campaigns.
* Contribute strategic and creative ideas that strengthen our digital presence and brand storytelling.
* Support the development and optimization of E-Commerce initiatives to enhance digital customer experiences.
Qualifications
* Degree in Marketing, Business Administration, Communication, or a related field.
* Several years of professional experience in marketing, branding, or agency environments.
* Proven experience in supporting digital transformation within marketing.
* Strategic thinker with a hands-on mentality and high-quality standards.
* Ability to build and maintain strong relationships with internal and external stakeholders, including senior leadership and regional teams.
* Excellent communication and collaboration skills; confident in working across multiple functions.
* Experience in data-driven decision-making and performance measurement.
* Strong interest in digital marketing, analytics, and emerging technologies (e.g., AI).
* Fluency in English; German is a strong plus.
Bonus Qualifications
* Understanding of digital business models and how they influence modern marketing strategies.
* Experience in fast-moving, digitally evolving environments.
* Familiarity with digital tools, marketing automation, and analytics platforms.
Additional Information
We offer:
* An international position ideally based near one of the Umdasch locations, with regular visits to Doka's Headquarter in Amstetten
* Flexible working hours without fixed core hours
* Possibility to work from home
* Attractive working environment with, for example, canteen with fresh cuisine (Amstetten), vitality and sports program, etc.
* Company shuttle bus to and from Amstetten train station
* Further training opportunities
A salary in line with the market is offered for this position, which is based on the specific qualification and adequate professional experience.
We are required by law to state a minimum salary. The minimum annual gross salary for this position is € 47.587,- according to the collective agreement (woodworking industry).