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Content marketing manager (f/m/x)

Kainbach
Festanstellung
Netconomy
Marketing Manager
€ 60.000 pro Jahr
Inserat online seit: Veröffentlicht vor 23 Std.
Beschreibung

As a leading expert for Digital Platform Building and Customer Experience Innovation, NETCONOMY is shaping the digital leadership of its clients. We help brands to build flexible and scalable digital platforms, with top‑notch technologies by SAP, Google Cloud and Microsoft Azure. NETCONOMY has 20 years of experience and employs close to 500 professionals across Europe. By introducing and driving innovation initiatives around customer experience, we support clients on the road of expanding their core business in the digital world.

Data is the fuel for AI and digital transformation – but only if it can be trusted.

This is where Goldright comes in: With our Enterprise Suite, we provide the essential ‘Trust Layer’ for global players and mid‑sized companies. We deliver the reliable foundation that enables our customers to realize AI projects and make strategic decisions with confidence. To achieve this, we are looking for individuals who challenge the status quo. Minds that understand technology but never lose sight of the human element. If you are looking for tasks that challenge you and want to seize the opportunity to solve complex problems and grow beyond your limits, you’ve come to the right place.


YOUR JOB

You take full responsibility for our content strategy and, with editorial foresight, shape the thematic fields that make our expertise and depth of content visible in the market.


Your Job’s Key Responsibilities Are

* Strategic development and implementation of a content strategy that aligns perfectly with our vision and brand guidelines
* Independent management of the editorial calendar and annual planning to ensure consistent publishing across all channels
* Deep editorial immersion into our software solutions and technical concepts to create professionally sound content
* Conception and production of technical “high‑value content” (white papers, industry research, webinars) that convinces experts and offers real added value
* Regularly writing and publishing expert blog posts on topics such as Master Data Management, Data Governance, and Data Strategy
* Management and operational execution of the social media strategy (focus on LinkedIn, company & personal profiles) to increase engagement and solidify our MDM authority
* Development of compelling Customer Success Stories that make significant cost optimisations and direct customer benefits tangible
* Close partnership with the rest of the marketing team to provide content that powers HubSpot automations and lead nurturing workflows
* Maintenance and optimisation of sales collaterals and visual assets to guarantee a uniform brand identity


Your Skills

* Relevant professional experience in content marketing, ideally in a B2B software or SaaS environment
* High technical affinity: You either bring technical prior knowledge or have the motivation to dive deep into complex IT topics to write high‑quality “deep‑dive” copy
* Excellent communication skills in German and English, as well as outstanding copywriting skills
* Experience in planning, developing, and implementing content strategies that drive both branding and lead generation
* Hands‑on knowledge of CMS tools (esp. Storyblok) and marketing automation tools (esp. HubSpot) for lead management
* Sound knowledge of LinkedIn marketing (organic growth) and an understanding of SEO fundamentals
* Ability to work strategically, conceptually, and in a structured manner – from the editorial plan to the finished asset
* Absolute team player with a high degree of personal responsibility and a proactive way of working
* Hands‑on mentality: You don’t wait for input; you research and create content independently


OUR OFFER

While we’re one company, each location has unique aspects and benefits. Here’s a glimpse of what to expect:

* Flexible Working Models: Early bird or night owl? Thanks to our flexible working models, you start your work day when and where it fits you best. Plus, our hybrid work option lets you choose whether you prefer working more from the office or from home.
* Career Development & Onboarding: Start your journey at Goldright with a structured onboarding and mentoring phase and continue with individual training opportunities. Our Learning & Development team will support you in finding the best solution for you!
* Company Summit: Exchange professional and personal experiences at our annual in‑house conference! One of the highlights of our company Summit is the vibrant networking environment it cultivates.
* Social Events: Join your colleagues and build new connections at our social events like pizza & games evenings, hiking, and Christmas party, and celebrate milestones together. It´s on us!
* Snacks and Wellbeing: Fuel your productivity and taste buds with our monthly meal allowance and discounts at partner restaurants.
* Mobility Support: Choose eco friendly transportation! As we take our responsibility for the environment seriously, we support your climate‑friendly transportation costs.

The actual salary depends on your qualifications and experience. What is also important to us is to pay our employees an internally comparable salary. For legal reasons, we need to disclose the minimum annual salary for full time employment as stated in the current collective IT agreement, which is € 53,802 gross/year for this position.

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