About Prewave
Make a Real Difference
At Prewave, we are dedicated to making a positive impact on the world. Our innovative AI solutions help businesses identify and predict global supply chain risks. Our aim is to make supply chains more resilient, transparent, and sustainable. We help companies ensure fair working conditions, eliminate child labour, reduce waste, and promote sustainable practices across global supply chains.
Trusted by Global Industry Leaders
Prewave proudly partners with industry leaders such as BMW, Kärcher, Hilti, PwC, and Porsche. Our supply chain superintelligence helps navigate complex supply chain challenges, ensuring operational integrity and enhancing market leadership.
We’re now looking for an ambitious and data-driven Head of Digital Marketing (f/m/d) to lead our growth strategy across digital channels, with a focus on performance marketing, conversion, and ROI.
Your mission
As Head of Digital Marketing (f/m/d), you will scale Prewave’s digital customer acquisition across the entire funnel—from awareness to conversion. You will define and execute our performance marketing strategy, drive website and SEO initiatives, and build a robust experimentation and analytics framework.
What You’ll Do
* Own and develop Prewave’s digital marketing strategy across paid media (search, social, display, retargeting), SEO, and website optimization.
* Design and execute scalable, growth-driven campaigns to generate B2B leads and meet pipeline, MQL, and SQL targets.
* Define and manage the digital marketing budget, ensuring cost-efficiency, CAC, LTV, and overall ROI. Build and lead a structured experimentation roadmap (e.g., A/B testing, creative testing, landing page CRO).
* Collaborate with Product Marketing, Content, Sales, and Operations teams to align campaigns with messaging, personas, funnel stages, and backend processes.
* Define KPIs and reporting structures, establish dashboards, implement marketing attribution models, and ensure scalable marketing operations processes and tooling.
* Drive SEO, organic traffic strategy, and website performance in collaboration with product and content teams.
* Manage and develop external agencies or freelancers (SEM, creatives, CRO).
* Mentor a small but high-performing team while contributing hands-on as needed.
Your profile
* 8+ years in B2B digital/performance marketing, ideally in SaaS or tech scale-ups.
* Proven track record of leading and developing high-performing marketing teams. Strong experience managing budgets across Google Ads, LinkedIn, Meta, programmatic, and remarketing platforms.
* Deep understanding of full-funnel marketing, attribution models, conversion metrics, CAC, LTV, and ROI reporting.
* Proficient in marketing tools like HubSpot, Google Analytics, and other relevant MarTech solutions.
* A track record of measurable pipeline contribution through scalable growth initiatives.
* Strong analytical mindset with a passion for testing, optimization, and continuous iteration.
* Experience with marketing in complex or technical B2B environments is a strong plus.
* Exceptional collaboration and stakeholder management skills, with the ability to align cross-functional teams.
* Fluent in both English and German.
* Valid work permit for Austria or Germany.
What we offer you
PREWAVE AS A WORKPLACE
* Competitive Compensation and Benefits: You will receive a competitive package tailored to your experience and role. As required by Austrian law, the minimum gross monthly salary for this position under the IT collective agreement is €4,485.
* Inclusive and Supportive Work Environment: Join a dynamic, welcoming, and diverse team where all backgrounds and experiences are valued.
* Work-Life Balance: Enjoy flexible working hours and options for remote work to maintain a healthy balance.
What our employees love:
* Celebrate Your Birthday: An extra vacation day for your birthday.
* Health and Wellness Initiatives: Access to partnerships like Eversports, mental health support, shiatsu sessions, and health check-ups.
* Training and Development: Company-wide German and soft skills training, plus personal growth planning.
* Engaging Team Events: Cheese tastings, ping-pong tournaments, dinners, seasonal celebrations, and more.
* Office Snacks and Fruits: Stay energized with snacks and fresh fruits.
* Your Device of Choice: Windows, MacOS, or Linux—choose your setup.
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