Job Description:Digital and Social Strategy Manager plays a pivotal role in shaping the content programming strategy for our Motorsports Network. This involves driving release planning, guiding local markets, and ensuring the motorsports presence remains globally consistent while staying locally relevant.This is an opportunity to make a significant impact by driving digital visibility and shaping the future of our global motorsports content programming. If you have a passion for motorsports, the Red Bull brand, and its values, and can translate them into meaningful online engagement and brand love, we want to hear from you.Key Responsibilities:- Drive programming strategy and execution- Create programming plans and manage the day-to-day operations of the Red Bull Motorsports Network channels, including content programming and community management- Define audience and platform strategies, ensuring content resonates with core, casual, and mainstream audiences while adapting strategies to meet platform-specific requirementsAudience Engagement:In this role, you will drive programming strategy and execution, creating programming plans and managing the day-to-day operations of the Red Bull Motorsports Network channels, including content programming and community management. You will define audience and platform strategies, ensuring content resonates with core, casual, and mainstream audiences while adapting strategies to meet platform-specific requirements.Channel Performance and Optimization:You will optimize channel performance and ensure everything runs smoothly. You will use analytics, scheduling, featuring, and customized functionalities to enhance channel performance while driving seamless consumer journeys across platforms. Evaluating content performance will also be a priority, and you will deliver actionable recommendations to continuously improve results.Leadership & Collaboration:You will take on leadership and collaboration responsibilities, acting as a strategic partner to the Head of Motorsports Network, working together to co-develop programming strategies and challenging assumptions to drive innovation. You will manage the Programming and Social team, ensuring workflows run smoothly, alignment is maintained, and team members are supported in their professional development.Experience and Qualifications:We are looking for someone with 5+ years' experience in digital strategy/content programming, digital media, or sports media. Proven experience in leading teams within a fast-paced, international, and creative environment is essential. A passion for motorsports, the Red Bull brand, and its values, with the ability to translate them into meaningful online engagement and brand love, is required. Strong background in data-driven content strategy and performance evaluation, expert understanding of digital consumer behavior, and a team player mentality are also necessary. Fluent in English, other languages are not required but considered an asset.