This role offers a unique opportunity to shape and grow the online presence of two interconnected brands: a professional real estate investing platform and a personal LGBTQ+ lifestyle brand. The Social Media Manager will be responsible for developing and executing tailored content strategies, managing daily posting schedules, and fostering vibrant online communities for both brands. The ideal candidate will have a deep understanding of LGBTQ+ culture and real estate investing audiences, ensuring content resonates authentically with each group. You will play a key role in editing and repurposing video content, analyzing performance metrics, and optimizing engagement strategies to drive growth and audience loyalty. This is a remote, part-time contract position, ideal for a creative and organized professional passionate about both real estate and LGBTQ+ advocacy.
Deliverables
Develop and implement distinct social media strategies for both the real estate investing and LGBTQ+ lifestyle brands
Edit, repurpose, and schedule video and multimedia content across relevant platforms
Manage and grow online communities, fostering engagement and meaningful interactions
Monitor analytics to assess content performance and inform future strategy
Differentiate and manage audience flows between investor leads and personal brand fans
Collaborate on content calendars and campaign planning to ensure consistent brand messaging
Respond to comments, messages, and community inquiries in a timely and professional manner
Requirements
Proven experience managing social media for multiple brands or audiences
Strong video editing and content repurposing skills for platforms such as Instagram, TikTok, and YouTube
Deep familiarity with LGBTQ+ culture and sensitivity to community issues
Understanding of real estate investing audiences and content trends
Proficiency with social media management tools and analytics platforms
Excellent written and verbal communication skills
Ability to work independently, manage time effectively, and meet deadlines
Availability for part-time, remote contract work
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