Why We Work at Dun & Bradstreet
Dun & Bradstreet combines global data and local expertise to help clients make smarter decisions. With 6,000+ people in 31 countries, we are a team of diverse thinkers and problem solvers who all share a common curiosity: to find new ways to turn data into value. If you share this curiosity and want to be part of a future-ready company, come join us! Learn more at dnb.com/careers.
About the Role
We\'re looking for a passionate and results-driven Marketing Manager to take the lead in boosting brand visibility and generating demand among medium to large enterprises across all business lines in the DACH region.
In this high-impact role, you\'ll be a key player in a vibrant and collaborative Marketing team, working hand-in-hand with cross-functional partners including Sales, Operations, Go-to-Market, and Customer Success.
You\'ll report directly to the Head of Partner & Channels and play a pivotal role in shaping and executing strategies that drive growth and engagement in one of our most important markets.
Responsibilities
* Own the Marketing Strategy — Take full accountability for shaping and executing the marketing strategy in DACH region, with a laser focus on achieving SMART goals across leads, pipeline, revenue, and other key performance metrics.
* Lead Integrated Campaigns — Design, gain buy-in for, and deliver high-impact, multi-channel campaigns—including direct marketing, nurture programs, webinars, digital (inbound & outbound), events, tradeshows, PR, content, telemarketing, and social media.
* Drive Customer Marketing Excellence — Develop and roll out a customer marketing strategy aimed at boosting retention and reducing churn. Collaborate with stakeholders across the business and share best practices with the wider International Marketing Team.
* Leverage Data & Analytics — Collaborate with the analytics team to enhance the customer database and reporting capabilities. Contribute to dashboards and scorecards, track performance, and demonstrate ROI and continuous improvement.
* Partner with Sales for Impact — Work hand-in-hand with Sales Leaders to align on business priorities and co-create campaigns that drive results across all channels.
* Stay Ahead of the Curve — Keep a pulse on emerging marketing trends and industry shifts. Champion innovation and adopt best practices to keep your strategies fresh and effective.
* Manage External Partners — Oversee contractors, vendors, and strategic event partners to ensure seamless collaboration and successful project delivery aligned with business goals
Skills
* Full-Spectrum Marketing Skills — A customer-centric marketer with 2-5 years of experience in running multi-channel campaigns—from digital to in-person—with a focus on strategy, performance and ROI.
* Strategic & Organized — Strong project management and deep knowledge of B2B segments, demand generation, and marketing best practices.
* Data-Driven & Insightful — Confident in tracking campaign success, using analytics to drive decisions and continuous improvement.
* Collaborative & Influential — Skilled at building consensus and working across geographies.
* Proactive & Curious — You take ownership, solve problems, and seek out opportunities to learn and grow.
* Multilingual & Market-Savvy — Fluent in English and German languages, with a strong understanding of local market dynamics.
All Dun & Bradstreet job postings can be found at https://www.dnb.com/about-us/careers-and-people/joblistings.html and https://jobs.lever.co/dnb. Official communication from Dun & Bradstreet will come from an email address ending in @dnb.com.
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