You will shape the entire growth architecture : data-driven, cross-channel and built for scale. Your mission is to drive sustainable growth, elevate CRM performance and build a modern MarTech ecosystem ready for AI.
Responsibilities
MarTech & Growth
* Develop and steer the end-to-end growth strategy across the full funnel.
* Build automated, data-driven marketing processes to improve efficiency (ROI, CAC, LTV).
* Lead tracking and measurement setups (Tag Manager, server-side tracking) and ensure high data quality.
* Select, implement and integrate key tools (CRM, CDP, BI, marketing automation, attribution).
* Work closely with product, tech and data teams to align marketing with company-wide strategy.
CRM
* Advance CRM and marketing automation to boost engagement, retention and customer lifetime value.
* Manage external partners, software vendors and CRM service providers.
Leadership
* Lead the CRM team and guide cross-functional roles in data and product.
* Mentor the entire marketing organisation in data-driven decision-making.
Your profile
* 5–7 years of experience in MarTech, Growth Operations or Marketing Technology Product Management.
* Proven success implementing complex MarTech stacks and data strategies.
* Strong leadership experience and confidence working with senior stakeholders.
* Deep expertise in tracking technologies (GTM, server-side), analytics (GA4) and CRM / automation tools.
* Understanding of AI applications in marketing and SEO.
* Solid project management skills (Scrum / Kanban), technical affinity and hands‑on mentality.
* Fluent in German and English.
What we offer
* High‑traffic digital environment with real scale and measurable impact.
* Large data sets and freedom to build modern, AI‑ready marketing and growth systems.
* Agile structures, quick decisions, strong team culture.
* Real experimentation instead of endless slides.
* Flexible work models, including 2 days per week in the office.
* Workation options for extended remote work from abroad.
* Long‑term mindset that values development and well‑being.
* The minimum annual gross salary for this role is EUR 100,000, with the possibility of overpayment depending on experience and qualifications.
JobNr: 3376
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